Online game development refers to games that are developed and played over a computer network. It ranges from simple text-based games to games with intricate graphics and a virtual world populated by many players at the same time. Nowadays, the development of various online games in India is gradually gaining the market with rapidly increasing internet cafe culture and broadband penetration. In recent years, the progress in the development of web-based games in India has shown a positive escalating graph in various statistics.
Today’s internet surfers are discovering internet games, intrigued by the community aspects, engaging content and the interactive experience. Internet cafe owners stock additional games as they prove to be one of the biggest sources of income. Net games have come a long way from being an easy pastime to multidimensional, competitive gaming with cutting edge technology.
Looking at the current scenario, these games act as a valuable medium for brand promotion these days. They are powerful viral products used for traffic generation, training and education. By gaining popularity, the development of internet games allows the user to play a game online with a free product as a prize. At the end of the game, the user will be redirected to your product site. According to recent research, it has been found that creating the brand as an element of web-based play can bring up to 60% more awareness for a new product.
Just like the software industry boom, the reach of Indian internet game developers is growing. Although development is a very complex process and can only be developed with the right combination of programming and creative effort, companies develop internet games on various platforms such as Java, BREW, I-Mode, Flash Lite and Symbian. By making the most of different types of programs such as 3D graphical programming, real-time motion simulation and 2D/3D computational algorithms, many companies are currently making conscious efforts to design customized online games that can optimize brand impression. According to Quentin Staes-Polet, digital media executive of IBM Global Services, Indian developers have the potential to make this region a major outsourcing center for web-based games development.
In addition, according to a new report from San Francisco-based analyst and consulting firm Pearl Research, it is estimated 메이저사이트 that the Internet game market in India will exceed $200 million by 2010. With both local and international publishers starting to invest in the Indian internet games market, today online games development is one of the few viable publishing models in a country where software piracy rate is over 85%. In addition, after monitoring the Indian market, leading Korean publishers see India as a new potential multi-million dollar market with its large, young and urban population hungry for content.